As tattoos become increasingly normalized, it’s clear they’re no longer for burly bikers or hardened criminals alone. They’re popping up on soccer moms, young professionals, and people of all social classes. The stigma that once surrounded body art has lifted, making it much more acceptable than it was in the past. Omaha-based tattoo artist Patrick Oleson has watched the shift firsthand — even over the last few years. He’s tattooed all walks of life and finds it impossible to box them into one neat little package.
“Past generations may have a specific stereotype in mind when they imagine a ‘tattooed person,’” Oleson explains. “This no doubt stems from the early popularity of tattoos with Navy men, bikers, and prisoners. I’ve tattooed people from many different careers paths and social classes. Most of my larger multi-session work goes on young professionals.”
Self-expression and high caliber body art will never go out of style, he adds. “Society is rapidly changing its prejudice towards people with tattoos in a very positive way,” Oleson says.
Born in Anaheim Hills, California, the 35-year-old Oleson relocated to Okoboji, Iowa, where he enjoyed the sandy lake beaches and well-known tourist spots such as Arnolds Park Amusement Park for most of his formative years. Like other hopeless romantics, Oleson chased his future wife to Omaha where he’s been for the past four years.
“It seems that all the big things in life happen due to the people you choose to share them with,” he says. “Two of my best high school friends started tattooing in Omaha before I did. I moved to Omaha to pursue the woman I later married. When I got to Omaha, coincidentally I had multiple tattoo opportunities, so it all fell into place.”
Oleson apprenticed at Omega Point Tattoo Studio, and now has his own spot at the shop, but he’s always had an appreciation for the physical beauty of art on skin. He used to spend all of his vacation time in Omaha visiting friends and getting his own ink. Over the years, he’s learned there’s more to tattoos than some people realize.
“I have a better understanding of how tattoos are not only skin deep,” he says. “People also use them for self-identity, sentimentality, and their own definition of aesthetics.”
Omega Point Tattoo Studio, which he describes as “an art studio collective of serious artists who have the technical skills to apply amazing museum quality art to skin,” has provided him some incredible opportunities, especially when it comes to new technology.
“Since I started in 2013, we now have tattoo machines that run faster and smoother, and disposable needle cartridges that are safer to handle,” he explains. “I once used tracing paper and a pencil. Now, I use a self-built PC to create my designs and an iPad to trace my stencils. Technology has enhanced my tattoo game tremendously, and I’m excited about future advancements.”
One of Oleson’s specialities is photo hyperrealism, a technique intended to resemble a high-resolution photograph. It’s also one of the most challenging and inventive types of tattoos he creates.
“I welcome the challenge of photo hyperrealism,” he says. “I love capturing every subtle shift in tone and hue. When you get all the little details right, you end up with a 3D tattoo that pops off the skin. A good example of this is my Heath Ledger Joker piece. I wanted to find a frame of The Dark Knight that has never been tattooed before. I watched the Blu-ray movie, captured a unique HD screenshot and overlaid my own dynamic changes. I presented it to the client, who wasrbeyond thrilled.”
Armed with a background in traditional fine art from Iowa State University, Oleson and his desire to hone his craft coupled with his innate artistic ability makes him endlessly dedicated to his work. In fact, he admits he’s “obsessive,” and is currently focused on the academic side of art. >
< “I’m studying anatomy, color, and light theory, and becoming fluent in more digital art programs,” he says. “I’m continually adding more ‘tools’ to my ‘bag.’ I will do whatever it takes to get the right starting reference. I have used many of my own photographs in my tattoo work. I took the reference pictures for the husky dog, gorilla, sternum skull, and ‘peek-a-boo’ tattoos you see in my portfolio. For my flower-skull piece, I actually hand plucked every flower into a skull model just so I could take the photo for the reference.”
Even when he finds himself with a break from work, Oleson is thinking about improving his art — it’s essentially a job that’s never done.
“You know you love your job when you spend your free time in the same field as your career,” he says. “I’ve been learning 3D programs like ZBrush and KeyShot. Photo realism is amazing, but using rendering software to get photo-realistic results from a fictional object is next level stuff. I’m trying to be a pioneer in the tattoo industry.” 
Visit patrickoleson.com, omegapointtattoo.com, or instagram.com/patrickoleson to view more of the artist's work.
This article appears in the January/February 2018 edition of the Encounter.
