This sponsored content appears in the Winter 2017 edition of B2B. To view, click here: https://issuu.com/
Today’s consumers are bombarded with marketing messages every waking moment. These messages come from traditional mediums such as print, TV, radio, and billboard advertising as well as internet-driven digital and social media options that are increasing exponentially. Businesses that will survive and thrive in this rapidly changing environment are the businesses that take steps to make certain that their message isn’t just white noise.
Creating the perfect message is only part of the marketing challenge. In order to drive results, brands need to deliver that message to the right people. This raises questions. Who are those people? Where do you find them? How do you choose the best possibilities on a fixed budget? For any media question, MediaSpark is the answer.
MediaSpark can discover your best audience. Then, they can tell you where to place your message so that the audience can discover you. Most importantly, MediaSpark can measure your results on an ongoing basis to ensure that your message remains current and effective for your unique audience.
Patsy Sumner founded MediaSpark after almost 20 years of corporate marketing and branding experience. She has designed and launched many multifaceted national media campaigns. Not only does she have an excellent grasp of traditional approaches, she is well versed and connected in the new and developing arenas of digital and social media. Patsy specializes in media strategy to maximize your media budget. And, she makes sure that you understand your results helping you to keep your messaging on track.
Andrea Brendis previously represented a national media agency where she gained experience with local, regional, and national media markets. She understands the best possible way to get the most targeted messaging out of any size media budget. She coordinates the performance of integrated media campaigns with her sharp negotiation skills and her relentless attention to client service.
Not only do these ladies have impressive individual backgrounds—they are a real live sister act. MediaSpark clients can be assured of a unique blend of competitive spirit and camaraderie that comes from working with two powerful women who have been “working” together for over 35 years. Their clients find this partnership refreshing in today’s environment of virtual relationships.
And, if all of that is not enough, these two were born and raised in Omaha and are genuinely committed to the community. Patsy serves on the Children’s Hospital & Medical Center Friends Board and Andrea is a Scrubs Ambassador. They are also involved in a number of other charitable endeavors, including The Aksarben Coronation Ball and Scholarship Fund, Angels Among Us, and The Girl Scouts of America.
There is no doubt—you want these sisters on your team. They are a win/win proposition in every sense of the word. They would love to buy you a cup of coffee, listen to your needs, and explore the possibilities.
P.O. Box 540965rOmaha, NE 68154r402.980.1688rthemediaspark.com