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Omaha Magazine

Building Tourism Through Development: Omaha CVB

Jul 29, 2021 04:51PM ● By Deborah Ward
Omaha CVB's Deborah Ward

As more of us have ventured out, you have no doubt seen several new development projects throughout Omaha. These projects will improve our quality of life here and help increase visitor demand by making Omaha a more desirable vacation and convention destination. 

Downtown Convention District

The metro’s convention area will see more than $1.7 billion in development, including a $900 million riverfront revitalization project. Construction is well underway on the 90-acre greenspace project that developers say will change the core of downtown Omaha for future generations and make this district more attractive to convention planners and event organizers. The 83,000-square-foot Kiewit Luminarium science center adds another layer of excitement to this district and provides another reason for visitors to choose Omaha for a family getaway. 

The Row Development

Those driving along Dodge Street have likely seen the surge of growth in West Omaha. The Row, a $500 million town square inside the Heartland Preserve development, is beginning to take shape. This major development is transforming 40 acres into a unique entertainment district that will provide visitors and residents with a unique mix of restaurants, hotel rooms, and
retail stores. 

Construction at Crossroads

Located near one of Omaha’s busiest intersections, this $553 million redevelopment project will place an entertainment district at the site of the former Crossroads shopping mall. Coming to life in late 2024, the new Crossroads will include a hotel, 200,000 square feet of retail space, and 150,000 square feet of entertainment options. 

New developments and legacy establishments will attract more visitors to Omaha and their impact will be widespread, benefiting the whole community. Increased visitor spending provides new jobs, increases revenue for local businesses, brings families together, helps neighborhoods grow, and enhances our image as a standout destination in the Midwest.

This article originally appeared in the August/September issue of B2B Magazine. To receive the magazine, click here to subscribe.

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