Building More than Bridges
May 19, 2017 11:41AM
By Keith Backsen
Omaha is home to some big players in the architecture, engineering, and design world. Companies like HDR, Leo A Daly, and DLR Group are a few that call Omaha home.
Our lives are touched daily by the work they do. If you’ve driven on the West Dodge Expressway, used one of our state-of-the-art medical facilities, or enjoyed the ambience of a coffee shop or hotel, then you understand the magnitude of their work. But few realize the role they play in helping us bring conferences, meetings, and events to our city.
The tremendous success of Omaha’s business community is also a great asset in helping Visit Omaha bring conferences, meetings, and events home. It’s one of the reasons our city recently hosted the Council of Engineering and Scientific Society Executives for their annual convention. This group is made up of more than 200 influential scientific and technology associations, which are now more familiar with Omaha and may choose to bring a future meeting here.
In 2016, thanks to local businesses and people like you, Visit Omaha hosted more than 342 meetings, events, and tours that brought more than $229 million into our economy. Visit Omaha also booked an additional 186 events for future years, worth more than $86 million. These are big numbers and showcase tourism’s impact on our city. But local business operations also win. Conventions such as CESSE can shine a light on an industry, help recruit future talent to our city, or even inspire a new business to set up shop here.
We know your endorsements often lead to meeting groups choosing Omaha, and we encourage you to bring your next event home. Our team at Visit Omaha can help you think through the details, provide expertise on hotels, venues, and attractions, and create a successful event that benefits both you and the city.
When you build these types of relationships, you’re building more than bridges.
This column was printed in the Summer 2017 edition of B2B.