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Omaha Magazine

A Major Moment

May 25, 2013 04:59PM ● By Dana Markel
A total of 200 phone lines, 125 shuttle buses, 700 cases of beer, 250 kegs, 200 golf carts, and 196 portable restrooms…sounds like a big party and it is! Add in a celebrity guest list that includes big-name golfers, such as Tom Watson, Fred Couples, Hale Irwin, Corey Pavin, plus 152 other professional and amateur players and the party just got bigger and better.

The U.S. Senior Open, July 8 through the 14 at the Omaha Country Club, is expected to attract 150,000 spectators throughout the week-long event and put Omaha center stage in front of an international audience. The premier golf event for the senior tour will be broadcast to more than 100 countries and will include four days of live television coverage on ESPN and NBC Sports. That means millions will see what Omaha has to offer, generating valuable awareness for our city, as well as building upon Omaha’s growing reputation as a destination that knows how to successfully host big events.

And if there was any doubt as to the value tourism brings to our city, not only will the U.S. Senior Open provide premium media exposure, it will add $30 million to the local economy—$30 million in one week…Now that’s a party worth celebrating.

Questions or comments? Email us at [email protected].

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