If you are a frequent reader of this magazine or this column, you probably know your way around Downtown Omaha. However, the thousands of visitors, the special occasion locals, and even some of the in-and-out employees don’t necessarily know their way around downtown or all that we have to offer. A new Downtown Vehicular and Pedestrian Wayfinding Signage System will help with that!

In total, 88 new signs will highlight 27 downtown attractions, and direct drivers and pedestrians to their desired destinations. It’s like an on-street GPS system that not only directs you where you want to go, but suggests the many other museums, theaters, event venues, and shopping districts that make Downtown Omaha what it is.

Just like every other project that has transformed Downtown Omaha, this could not have happened without a wide variety of partners and supporters. The Downtown Improvement District is proud to lead and contribute to this effort and thanks the City of Omaha, the Convention & Visitors Bureau, the Peter Kiewit Foundation, Midtown Crossing, the Mutual of Omaha Foundation, the William and Ruth Scott Foundation, HDR, First National Bank, Creighton University, the Downtown Omaha Inc. Foundation, RDG Planning & Design, Poblacki Sign Solutions, Vic Gutman & Associates, and former mayor Mike Fahey for their contributions to this effort.

So, venture out, let the signs be your guide, and enjoy Downtown Omaha!

This column is part of a series detailing the activities and efforts of the Omaha Downtown Improvement District (DID) to further strengthen Downtown Omaha.